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By: William O’Connor They wait in long lines in the bitter cold. They squeal with delight over the stitch on the shoes or the faux snakeskin upper. Colours more likely to be seen during carnival in Rio than on any self-conscious American are hits. Catty quips about style choices are met with irrational exuberance over […]
By: Mike DeStefano, Matt Welty, Ben Felderstein Some used to laugh at the idea of a rapper being the biggest name in sneakers. They could never outsell NBA superstars or gain the respect of footwear industry stalwarts. Then came Kanye West. It all started in 2009 with the release of his Nike Air Yeezy I, […]
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By: Paddy Maddison There was a time not so very long ago when attending a special event in a pair of sneakers was a surefire way to flag yourself to your shiny-shoed peers as a sartorial pariah. However, attitudes have shifted in unforseen ways and what was once the scuffy outlier is now the footwear […]
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by: Melissa Twigg The days when sneakers- also known as trainers- were an accessory we actually used to exercise in feels like a distant memory, one relegated to the era of Nokia phones and fax machines. Because while men have been showing off sparkling white sneakers for decades, it is only very recently that women […]